Rome in Top 5 for 2007 Travel Trends Survey:
Carlson Wagonlit Travel Associates unveiled the 2007 results of their authoritative annual Travel Trends Survey in which Las Vegas and Caribbean cruising continue to dominate the top spots for domestic and international travel, respectively. But Florida boasts having five cities listed among the top 15 domestic destinations and Rome makes history again -- this time landing in the top five international destinations for the first time in this survey. Conducted November 28-December 15, 2006, the 2007 Travel Trends Survey includes responses from a record 507 Carlson Wagonlit Travel Associate owners, managers and frontline agents throughout the United States -- roughly equivalent to 83% of all Carlson Wagonlit Travel locations.Internationally, the big story is Italy, which apparently has yet to reach its peak in popularity. In fact, Rome's fourth place finish and Italy's overall increased strength dovetails nicely with last year's Carlson Wagonlit Travel International Summit in Rome.
Rome has steadily climbed up the international list over the last four years, finally earning a place in the top five. The progression can be traced from 11th in 2004 to 9th in 2005 to 6th last year and now placing 4th in 2007. Also riding on that wave is Mediterranean cruising, which just cracked the top 10 international "destinations." In the past four years it has climbed from 15th in 2004 to 10th place in 2007. Also, Florence/Tuscany moved up one spot to 15 and Venice jumped three spots to 23.
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posted by Les Sheppard @ 4:42 AM
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